Monday, September 23, 2013

Sales people and Hitman Job!




Sales people and Hitman Job!

Sometimes I feel sales people are undercover hitmen! They keep watching the customer through their spyglasses, seeking his point of weakness and then BANG! The customer Drops dead! Poor customer… but no, actually the hitman is the poor one, customers’ will definitely have a better place in heaven of what they face with sales people and C.S agents but that is a delayed story to be discussed;
Our poor hitman planned the whole job just to empty the customer’s pockets, seeking anything he may find with him, maybe just 5 pounds, maybe 50 pounds! But he simply didn't know that the dead body in front of him owned castles, fleet of cars or maybe just a long list of other possible “TARGETS!” and our hitman will reach none of all of this!


That’s how I personally describe what goes around with sales people, they only want to sell! Regardless of the customer’s real need, & even if the customer will figure out their lies once he gets home, starts using the product and feels disappointed, regardless of how many times he will share his bad experience with everyone he knows, his friends, family, even his car mechanic, and with one click on the post button on FB or Twitter, The company/brand life is OVER!

 Actually this whole problem is not only the sales people mistake, actually they are the least to be blamed, It’s their supervisor’s problem and the management problem, How is that?! It’s your problem dear business owner who could not make these sales people understand how precious the customer is when alive, NOT when dead! Meaning: long relationship with customers is far valuable than the hit& run job that sales staff do! It’s your problem Mr. supervisor who couldn't put a well designed process for tracking what your staff do, a work environment and an understanding that makes them feel passion in what they do, make them give the customer a truthful smile not a fake one! It’s your problem dear management who couldn't deliver your main vision to all those who work in your company, and preferred to lock it in your own treasury box! That doesn't mean that sometimes it’s the sales people problem, but again if so, Mr. Supervisor, what did you do about that?!Nothing! You just felt happy with the sales records they made, and overlooked the long run side effects!


 Guys, do not blame the customer now if he was smarter than you are and figured the whole game out, at the end he will find his what’s like “witness protection program” in our case it shall be “Customer protection program”, which will be your competitor’s brand who truly cared for him and that’s when you won’t even get the 50 pounds that are in his pocket!

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